FMLS:23 Speaker Spotlight – The Power of Marketing in Fintech Startups

<p>The fintech landscape continues to evolve in 2023, proving its influence across several elements of the financial services industry. Within this context, strategic marketing has been crucial, particularly for fintech startups. This dynamic topic will be in the spotlight this November at the upcoming Finance Magnates London Summit (FMLS), represented in a highly anticipated panel discussion, "Differentiating for Success: The Power of Marketing in Fintech Startups".</p><p>FMLS has been an industry standard for the past ten years. Now in its 11th year, the event stands to bring together the biggest fintech luminaries, experts, leaders, and more for a special three-day event. The landmark summit will take place on November 20-22 at Old Billingsgate, representing one of the most anticipated events of the calendar year. Attendees can expect to see the biggest brands, industry leaders, and much more. Prospective participants will have the opportunity to engage and network with upwards of 150+ distinguished speakers, 120+ exhibitors, and thousands of like-minded individuals. </p><p>This is one event you cannot afford to miss. As a reminder if you have not already done so, the time to register and reserve your seat is now! Prospective attendees can access the <a href="https://events.financemagnates.com/fmls23/register/" target="_blank" rel="follow">following link</a> and join the conversation surrounding FMLS:23.</p><p>Fintech Takes Center Stage at FMLS:23</p><p>The emphasis on fintech startups and the potency of their marketing campaigns should come as little surprise to attendees. This aspect of the industry has been continually defined by profitability, ultimately paving the way for successful venues to shape the narrative.</p><p>Today's environment demands profitability from day one, marking a shift from the past hype of constant fundraising rounds. Join leading experts for the marquee panel discussion, “Differentiating for Success: The Power of Marketing in Fintech Startups”, as they look to reveal the untapped potential of marketing.</p><p>Particular focus will be given to how startups can hope to differentiate, build credibility, and secure investor attention amid lowered investments. The panel will include the following distinguished speakers:</p><ul><li>(Moderator) Kimberley Waldron, Co-Founder, SkyParlour</li><li>Amanda Lieu, Director Brand, Product Marketing &amp; Growth, SEON</li><li>Eric Fulwiler, Co-founder &amp; CEO, Rival</li><li>Kety Oliveira, CMO, Integrated Finance</li><li>Harry Luscombe, Co-founder &amp; CEO, Boodil</li></ul><p>What Else Can You Expect to See at FMLS:23?</p><p>FMLS:23 spans a total of three days, with content, entertainment, and opportunities in abundance. This starts with a yearly tradition, the <a href="https://www.financemagnates.com/fm-events/fmls23-networking-blitz-opening-party-are-you-ready/" target="_blank" rel="follow">annual Networking Blitz Opening Party</a>, which will be taking place on November 20 at a new location at The Folly in downtown London. Sponsored by ZuluTrade, this opening party will provide a vibrant atmosphere for executives, marketers, and attendees for mingling and networking ahead of the official door opening the next day.</p><p>While fintech will be a clear area of focus, FMLS:23 will also cover three additional verticals across a content track, including blockchain &amp; digital assets, payments, and the online trading space. Looking to see what else is in store in London this Fall?</p><p>The event’s curated agenda is already live, maintaining an impressive lineup of panels, workshops, seminars, fireside chats, and much more. Prospective attendees are encouraged to check out the event’s <a href="https://events.financemagnates.com/fmls23/agenda/" target="_blank" rel="follow">full agenda</a> and plan out their schedule.</p><p>Wrapping up the event will be the annual awards ceremony. This has long been a highlight of each FMLS, bestowing the industry’s highest honors, the London Summit Awards. This highly anticipated <a href="https://www.financemagnates.com/fm-events/nominations-now-open-for-london-summit-awards-2023/" target="_blank" rel="follow">ceremony</a> takes place each year at the conclusion of the event, seeking to recognize the best performing and most innovative brands of 2023. </p><p>Nominations for these awards are open but only for a limited time only. Have you nominated your brand yet? The competition has been heating up with no shortage of leading brands already vying for the biggest honors in the industry. Make sure your brand is one of these!</p><p>These awards are amongst the most distinguished and have no equal. That is because these titles are rewarded solely by industry peers and a transparent voting process.</p><p>This year, a total of twenty-four award categories will be given out across the online trading, fintech, payments, and digital assets space. The full terms and conditions of the awards process can be read by the <a href="https://events.financemagnates.com/fmls23awards/terms-and-conditions" target="_blank" rel="follow">following link</a>. </p><p>The path to glory starts with the nomination round where brands are nominated in various categories and will last until November 5, followed by the online voting round that will begin shortly after. </p><p>Make your voice heard this November! See you in London.</p>

This article was written by Jeff Patterson at www.financemagnates.com.