Chelsea Football Club Inks Sleeve Sponsorship Deal with BingX

<p>Chelsea Football Club has closed a sleeve
sponsorship deal with BingX, a prominent cryptocurrency exchange. This
partnership will allow BingX's brand to appear on the club's kits for the
remainder of this season.</p><p>Additionally, according to a report by The Athletic,
there are plans to have the company's logo appear on the front of Chelsea's
training kits in the upcoming 2024-25 season.</p><p>Sports Sponsorship in the Crypto Era</p><p>As the crypto world continues to gain traction,
BingX, founded in 2018 and serving a colossal user base of over 10 million
globally, aims to leverage this partnership to expand its brand presence.</p><p>Chelsea's constant pursuit of partnerships to
enhance its commercial revenue stream reflects the competitive nature of modern
football. With BingX on board, the English football club is embracing the world
of cryptocurrency.</p><p>Currently, Infinite Athlete appears on Chelsea's
front-of-shirt for this season. However, they will reportedly transition to
adorning the club's training kit sleeve for the subsequent campaign. Notably,
Chelsea is yet to finalize their front-of-shirt sponsors for the 2024-25
season.</p><p>Expect ongoing updates as this story evolves.</p>

This article was written by Jared Kirui at www.financemagnates.com.