Apple Pay Ups Its Game

<p><span>Apple Pay, the ubiquitous Apply payment platform, just got an upgrade
in the UK. It’s all about control, confidence, and a dash of Apple's signature
flair. Picture one of their catchy commercials with hip young people, only about
payments.</span><br></p>
<p>&nbsp;<br></p>
<h1>More Than Just a Payment</h1>
<p>Bear with us and think “Apple” as you read: Your trusty Wallet evolves
from a silent spectator to a savvy financial advisor. Apple Pay's latest
feature lets you connect your cards, offering a backstage pass to your
financial world. Swipe right on control, and confidently strut into
transactions as the <a href="https://www.financemagnates.com/tag/apple/" target="_blank" rel="follow">tech giant</a> takes ever more steps into the financial realm.</p>
<p>&nbsp;<br></p>
<p>Move over traditional transactions; it's time for informed purchases
with panache. Apple Pay's new features let you gaze at your up-to-the-minute
debit card balance, transaction history, and more. Do you feel empowered? </p><p><br></p><p>While
we’re sure that these are fantastic additions, they all seem a little run of
the mill.</p>
<blockquote><p lang="en" dir="ltr">Apple Promotes New Apple Pay UK Bank Account Balance Feature <a href="https://t.co/cBypaOJWxQ">https://t.co/cBypaOJWxQ</a> <a href="https://t.co/dZC9rxI8ff">pic.twitter.com/dZC9rxI8ff</a></p>— MacRumors.com (@MacRumors) <a href="https://twitter.com/MacRumors/status/1725104081507910113?ref_src=twsrc%5Etfw">November 16, 2023</a></blockquote> <h2>But What Does It Actually Mean?</h2>
<p>In plain English, users can see up to date debit card balances at the
time of a purchase and when they’re checking out using Apple Pay online or in
an app. OK, we’ll take it back, that seems useful.</p>
<p>&nbsp;<br></p>
<p>Users will also be able to view their debit card account details, as
well as debit and credit card spending history, <a href="https://www.financemagnates.com//">payments</a>, deposits, and
withdrawals, conveniently in one place in Wallet. Great. No great news, but
great.</p>
<p>&nbsp;<br></p>
<p>To get going, ensure you're on iOS 17.1. Pick your eligible card, and
voila! Get authenticating through your financial provider's app, and just like
that, you're in control. What did Steve Jobs say? “It just works”?</p>
<p>&nbsp;<br></p>
<h2>Who’s on Board?</h2>
<p>Apple has been working with Barclays, Barclaycard, First Direct,
Halifax, HSBC, Lloyds, M&amp;S Bank, Monzo, NatWest, and Royal Bank of Scotland
and they’re all raring to go.</p>
<p><br></p><p>Just remember, Apple Pay is part of Apple's "walled garden" ecosystem, and that does cause the company <a href="https://www.financemagnates.com/trending/apple-pay-lands-the-tech-giant-in-the-dock/" target="_blank" rel="follow">problems</a>. And, Apple has recently been having issues with <a href="https://www.financemagnates.com/trending/goldman-sachs-and-apple-a-fiery-end/" target="_blank" rel="follow">Goldman Sachs</a> over its financial services. It's not all unicorns and butterflies in Cupertino.</p><p><br></p>
<p>But, we’ll admit it. These Apple Pay additions do seem useful.</p><script async charset="utf-8" src="https://platform.twitter.com/widgets.js"></script>

This article was written by Louis Parks at www.financemagnates.com.